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Professional Experience
More than 15 years of work experience creating compelling content, telling engaging stories, and connecting clients with their audiences. Strong ability to convert ideas into action plans, then oversee and manage projects to ensure they are completed in a timely and appropriate manner.
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Marketing Communications Writer: Payroll People {2020 - present}
• Managing all content for a growing payroll services provider and HCM technology company
• Producing email copy for sales reps located in multiple regions
• Creating and revising marketing materials to increase sales
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Copywriter: CopyPress
• Writing up to 30 articles per week, varying between 100 and 2,000 words, on a range of topics
• Researching various topics to become an expert before writing articles
• Taking on rewrites and revisions for clients with strict brand guidelines
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Marketing Project Manager: isolved HCM {2015 - 2020}
• Promoted to marketing project manager after three years as a copywriter
• Managed all creative, content, and lead-gen projects in the department
• Pitched and wrote a wide variety of materials, both in print and online
• Blog posts (weekly) – reached audience of 4,000 +
• Press releases (weekly)
• Marketing briefs and sales sheets for various products and services
• 750-1500 word articles used in national print publications on industry-specific topics
• Email campaigns
• Newsletters to customers (monthly), partners (weekly), and all users (monthly)
• Managed all social media presence for two major companies, including creating and curating content to share
• Developed and created content for Marketing Kits for our partners’ marketing materials
• Edited all materials prior to publishing/printing
• Hosted daily web chats to provide marketing support and assistance to customers and partners
• Processed sales leads from website, tradeshows, telephone, other avenues
• Planned and managed events with $15,000-$250,000 budgets
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Co-Editor: Healing for Life Magazine
• Editing content of 52-page publication, printed semiannually
• Assisting in collecting articles from physicians and others throughout Intermountain Healthcare
• Working with mail houses and printers to ensure proper and timely delivery to more than 80,000 homes within 10 zip codes
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Freelance Marketing Copywriter: Word Jack Media
• Writing 10-30 articles per week, approximately 250 words per article, to market businesses in the United States and Canada
• Researching various topics in order to become an expert before writing the articles
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Education
Bachelor of Arts in English, emphasis in Editing
Brigham Young University / Provo, Utah